Course Description

Program Description Sheridan’s Business Administration – Marketing program prepares you for an exciting career in marketing, advertising, promotion or sales. Exceptional educators, innovative learning Sheridan's business professors are not only seasoned educators, but also experienced professionals who are respected in the business community. In this program, you'll learn through collaborative assignments, hands-on application, case analyses and industry projects, which will prepare you to excel in your business career. Things you'll learn to do Write marketing plans that analyze the unique situation a firm faces, and recommend actions to keep the organization competitive. Develop and deliver sales presentations and advertising plans. Meet the needs of the changing marketing environment by using digital marketing tools within a strategic business context. Marketing electives give flexibility Customize your education by choosing the marketing electives that meet your goals and interests. Get a broad marketing learning experience, or choose to specialize in areas such as digital marketing or sales. Our courses are continuously being updated and added to meet changing industry demands.

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